Do You Know the Historic Evolutions of CASE Construction Equipment?
CASE Construction Equipment’s history dates to before the American Civil War, with a legacy of innovation and excellence.
A brand synonymous with innovation and excellence in the construction industry, CASE has a rich history spanning over 175 years. Founded by Jerome Increase Case in 1842 as the Racine Threshing Machine Works in Racine, Wisconsin, the company has evolved from producing threshing machines to becoming a global leader in heavy construction equipment.
Key Highlights:
- Founding and Early Innovations: CASE Construction Equipment’s early innovations included the production of threshing machines and, in 1869, the first portable steam engine, which played a crucial role in early road construction.
- Expansion into Construction Equipment: By the mid-20th century, CASE expanded significantly into construction equipment.
- Strategic Acquisitions and Mergers: Throughout the 1970s and 1980s, CASE made strategic acquisitions, and merged with New Holland to form CNH Global, which later became CNH Industrial in 2013.
- Recent Innovations and Future Outlook: CASE has continued to innovate with the launch of electric equipment and is focused on meeting industry demands through investments in technology.
Early Years: Threshing Machines and Steam Engines
In its early years, CASE focused on manufacturing threshing machines, which revolutionized wheat harvesting by increasing efficiency tenfold compared to manual methods. The company’s foray into steam engines began in 1869 with the production of its first portable steam engine, a milestone that marked the beginning of its involvement in road construction. This steam engine, now housed at the Smithsonian Institution, symbolizes CASE’s pioneering spirit in mechanical innovation.
Expansion into Construction Equipment
The dawn of the 20th century saw CASE expand its product line into construction equipment. A pivotal moment came in 1957 with the introduction of the CASE Model 320, the first factory-integrated tractor loader backhoe. This innovation cemented CASE’s position in the construction machinery sector. Over the years, the company continued to diversify its offerings, entering the excavator market in 1967 and skid steer loader production in 1969.
Strategic Acquisitions and Mergers
Throughout the 1970s and 1980s, CASE made strategic acquisitions to bolster its portfolio. Notable acquisitions include Poclain excavators in 1977 and Drott Manufacturing Company in 1968, which expanded its presence in the wheeled excavator market. In 1999, CASE merged with New Holland to form CNH Global, which later became CNH Industrial in 2013.
Recent Innovations
In recent years, CASE has continued to innovate and expand its product line offerings. The company has made significant strides in electric equipment, launching the 580EV, the industry’s first electric backhoe loader, which has garnered significant interest and enthusiasm from the industry. Additionally, CASE has introduced new models like the TL 100 mini track loader and several small articulated loader models, further diversifying its product lineup.
Current And Future Outlook
Today, CASE Construction Equipment is part of CNH Industrial and operates as a leading manufacturer of construction machinery, including excavators, motor graders, wheel loaders, and skid steers. The company is focused on meeting industry demands through investments in manufacturing and technology. Trends shaping CASE’s strategy include the adoption of machine control technology, digital connectivity, and alternative power sources like electric equipment.
In 2025, CASE is poised to continue its legacy of innovation, with a focus on electric and digitally connected solutions. The company’s commitment to exceeding customer expectations and needs and to furthering technological advancements position it well for future growth and leadership in the construction equipment sector. You can count on Contractor’s Machinery to bring you all the latest equipment and insights from our partners at CASE.